DESIGN TIME INTERNATIONAL DESIGN COMPETITION





the next icon in watch culture and design
BREIL, one of the most renown watch and jewelry brand in italy,
collaborates with designboom for an international design competition
under the theme of 'design time'.

BREIL is a brand renowned for its original, distinctive style of watch, bold visual impact,
and persistent innovation, which has since 2001 made the company creator of and leader
in a new market demand for steel jewelry.

participants are asked to design
- the next stainless steel watch in the BREIL collection
BREIL is seeking an attractive, feasible design that could have success
as a real watch in the company's line.
male, female, and unisex designs are equally welcomed.
THE WATCH MUST BE A WRIST WATCH, ANALOG NOT DIGITAL,
and should use stainless steel,
or stainless steel in combination with other materials.

the competition regards exclusively the design of the watch,


get more info and register here

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